| The winners: Rice Paper Scissors, Little Red Dot Kitchen, Mozzeria, and Banh Mi Love You Long Time |
Joining Little Red Dot Kitchen at the San Francisco Street Food Festival in the Mission on August 18th will be Mozzeria, the San Francisco restaurant that according to La Cocina Executive Director Caleb Zigas "came from out of nowhere" to end up in the top four. Rounding out the winners, and providing a decidedly Southeast Asian flavor to the foursome, are Vietnamese punmeisters Banh Mi Love You Long Time and pop-up specialists Rice Paper Scissors. All four will get to introduce their food to hungry festival patrons in free booth space, receive complimentary prep time in La Cocina's kitchen, and get advice and logistical support from La Cocina and Whole Foods Market. The winners will be selling one item each, and maybe Rice Paper Scissors will even bust out their Justin Bieber parody.
| Sabores del Sur's Guisell Osorio, one of over 75 vendors at the festival |
This year's contest is sponsored by Whole Foods Market. As part of their commitment to discovering and promoting such local small food businesses as Three Twins Ice Cream and Love and Hummus—who currently sell their products at Whole Foods—the contest was limited to Bay Area businesses only. Despite this limitation, over 50 food startups competed, and fewer than 100 votes separated first and second place.
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| La Cocina's Caleb Zigas |
While entrance to the 2012 San Francisco Street Food Festival itself is free, discount passports provide added value in the form of "street dollars" and drink tokens. Passports, tickets for the San Francisco Night Market, and entrance to the Food & Entrepreneurship Conference are available online.
San Francisco Street Food Festival (@streetfoodsf)
La Cocina (@lacocinasf)
Little Red Dot Kitchen (@reddotkitchen)
Mozzeria (@mozzeriasf)
Banh Mi Love You Long Time (@eatbanhmi)
Rice Paper Scissors (@ricepapersf)

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